Built to Last

Author : James C Collins and Jerry I Porras
Publisher Name : Harper Collins Publishers
Publish Date : 1997
Vintage : 1948-2000
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Number of Pages :
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Subject : The book emphasizes the importance of having a clear vision and core values that transcend profit-making
External Link : External Link archive.org , Amazon Link www.amazon.in
ABOUT BOOK

"Built to Last: Successful Habits of Visionary Companies" by Jim Collins and Jerry I. Porras is a seminal work that explores the characteristics of enduring companies that have achieved long-term success. The authors conducted extensive research on visionary organizations, identifying key principles that contribute to their resilience and effectiveness.Summary The book emphasizes the importance of having a clear vision and core values that transcend profit-making. Visionary companies focus on "clock building"—creating lasting systems and cultures—rather than merely pursuing short-term goals. They balance their core values with the need for innovation, often setting "Big Hairy Audacious Goals" (BHAGs) to inspire and motivate their employees.Collins and Porras also discuss the unique, cult-like cultures that these companies foster, emphasizing commitment and shared values among their workforce. They argue for the importance of duality in decision-making, showcasing how visionary companies successfully navigate seemingly contradictory approaches.Ultimately, "Built to Last" serves as a guide for organizations aiming to achieve lasting impact, highlighting that enduring success requires a combination of vision, adaptability, and a strong organizational culture.

TABLE OF CONTENT (TOC)

Chapter 1: The Visionary Company This chapter introduces the concept of "visionary companies," which are distinguished by their long-term success and ability to endure beyond their founders. The authors outline their research methodology and the criteria for selecting these companies.Chapter 2: Clock Building, Not Time Telling The authors discuss the importance of creating enduring organizations rather than focusing solely on products or services. Visionary companies build frameworks for sustained success, emphasizing long-term vision and the creation of systems.Chapter 3: More Than Profits Collins and Porras explore how visionary companies prioritize their core values and purpose beyond just making money. These companies have a strong sense of mission that drives their operations and decision-making.Chapter 4: Preserve the Core/Stimulate Progress This chapter introduces the concept of balancing core values with the need for innovation. Visionary companies maintain their foundational principles while also adapting to changing circumstances and pursuing progress.Chapter 5: Big Hairy Audacious Goals (BHAGs) The authors explain the significance of setting ambitious, long-term goals (BHAGs) that inspire and motivate employees. These goals help create a sense of purpose and direction within the organization.Chapter 6: Cult-like Cultures This chapter examines the strong cultures within visionary companies. The authors discuss how these cultures often resemble cults, with deep commitment to shared values and practices that foster loyalty and engagement among employees.Chapter 7: The Tyranny of the "OR"; The Genius of the "AND" Collins and Porras emphasize the importance of embracing dualities in decision-making. Visionary companies successfully balance seemingly contradictory approaches, such as stability and change or control and freedom.Chapter 8: The 2 + 2 = 5 Phenomenon The authors highlight the power of collaboration and synergy within visionary companies. By leveraging collective strengths, these organizations achieve results greater than the sum of their parts.Chapter 9: The Role of Leadership This chapter discusses the unique qualities of leaders in visionary companies, including their ability to inspire, communicate a clear vision, and foster a strong organizational culture.Chapter 10: The Ultimate Test The authors conclude with a discussion on the ultimate test of a visionary company: its ability to endure and thrive through adversity and change. They reinforce the idea that enduring success requires a blend of vision, values, and adaptability.

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